Amazon Storefront, also known as Amazon Brand Store, is a feature that brand registered sellers can use to create a branded online storefront on Amazon, through which they can showcase their products.
Amazon offers DTC sellers unparalleled opportunities for growth. But to truly scale to new heights, Amazon DTC businesses need to tap into the full potential of the platform. Here’s a guide for all that Amazon has to offer new and scaling DTC brands.
While Amazon is an isolated — albeit huge — ecosystem that enables you to sell through its platform alongside other online sellers, Shopify is a specialized platform that gives you the tools you need to build your own online store.