Unlock your Prime Day potential! Month-by-month strategies inside.
Download the complete calendar and playbook for free
Free Download
Are you prepared for 2024 fees? Download our free Amazon Fee
Stack White Paper
for 2024 to protect your business.
Carbon 6
NEW! Download the free Amazon
Fee Stack White Paper
for 2024.
Free Download
Free Download
Take your Seller Central operations off your to-do listHire us for around-the-clock Amazon account management!
Learn More
ManageByStats is now FREE! Get this ultimate, all-in-one tool suite to boost your profit on Amazon.
Learn More
We double our reimbursements efforts
to get you 20% more back from Amazon!
Learn More
4
MINUTE READ TIME
Published
August 31, 2023
|
David McDaniel
|
AI & Automation

AI in Business: How To Find the Right Tools to Make Selling on Amazon Easier

AI in Business: How To Find the Right Tools to Make Selling on Amazon Easier

Table of Contents

Artificial intelligence (AI) has sprung up seemingly overnight, making waves in everything from content creation to predictive analytics.

The truth is, AI technology has been in development for quite a while.

Engineers have been working behind the scenes, creating iteration after iteration, with the technology never quite “there” enough to make a splash. 

But this work has led to our current moment: a full-fledged AI boom.

With the rising availability of massive amounts of data, increasingly clever machine learning algorithms, advances in computing power, and the convergence of AI with other advanced technologies, we suddenly have what amounts to a revolution.

By now, you're certainly aware of it.

The question is: Are you taking advantage of it?

Join Us Live!

Boost Your Organic Rank and
Conversions on Amazon
Register Here
Take Seller Central operations off your to-do list
Trust our team of experts with 24/7 account management!
Learn More
NEW! Download the free Amazon Fee Stack White Paper for 2024.
Free Download
Unlock your Prime Day potential!
Download the complete playbook for free
Free Download
ManageByStats is now FREE!
Get the complete data suite to boost your profits.
Learn More
We double our reimbursements efforts to get you 20% more back
Learn More

Opportunity Knocks for AI in Business

In a technologically advanced ecommerce environment in which artificial intelligence seems to be taking over, where does a business owner even start?

Where are the low-lift, high-impact opportunities to integrate AI into your marketing mix to drive greater ROI?

Start by focusing on these immediate value-driving ways to use AI:

  • Generate content.
  • Create graphics and product imagery.
  • Access more precise automation.
  • Analyze your competitive peer group.

Each of these actions requires some form of AI software tool, and each represents a host of specific tasks. Content generation, for example, might include email marketing campaigns, product descriptions, blog writing, or social copywriting. You could handle these tasks manually, but using AI can help you ideate, identify keywords, form a distribution strategy, and more — time- and effort-saving essentials.

The trick to focusing on these areas is determining exactly how to incorporate AI into your business processes without gumming up workflows.

Types of AI Tools To Help You Get Creative

You might feel like the AI wave is currently cresting, but it’s nowhere near too late to get up on your board.

The way most business owners are surfing the waves? Through content generation.

In fact, ChatGPT — the premier content generating tool out there — has garnered more than 100 million users already. Many best-in-class marketing softwares are already integrating ChatGPT into their processes; PixelMe, for example, uses ChatGPT to auto-generate keyword optimized headlines and descriptions for Amazon product listings.

RELATED: 5 Easy Ways Amazon Sellers Can Use ChatGPT to Increase Profits (According to ChatGPT)

Other popular and highly useful AI services include:

  • DALL-E 2: A text-to-art generator that creates unique and high-quality images in seconds based on a text prompt.
  • Jasper.ai: An AI-powered writing assistant that helps you produce content up to 10 times faster than through manual processes.
  • Tome: An ideation AI that generates compelling and engaging outlines, stories, and presentations from a text prompt.
  • Lumen5: An AI-powered video creation tool that lets you quickly produce short and engaging videos from scratch.
  • SecondBrain: An AI platform that enables users to create ChatGPT-like bots with specialized knowledge about your business.

Within the world of AI, there are a number of ways to get creative. With SecondBrain, for example, you can make your own chatbot using content from web pages, PDFs, text docs, and more. If you have your own site, you can embed your newly trained chatbot to provide real-time customer support.

Making AI part of your overall business strategy is limited only by your imagination.

Where Technology Meets Strategy

Transformational technology requires strategic transformation

AI offers opportunities even beyond using pre-existing software to generate text and images. If you’re up for it — or you want to hire someone who is — you can incorporate AI into custom business processes.

Amazon’s Bedrock toolkit, for example, allows you to build your own chat bots and other tools to enhance the efficiency — and the profitability — of your Amazon business.

RELATED: What Is Amazon Bedrock?

So, what’s the right mix of AI tools?

How and where you integrate AI into your business operations depends on your needs, your comfort level, and your readiness to embrace these new technologies. Minimally, content generation solutions are relatively easy to implement and can save you time and resources.

As you get used to the technologies and continue broadening your brand, bringing AI into more aspects of your Amazon business will only improve your bottom line. As you progress, focus on one main goal: bringing in the right tools to help you advance your ever-evolving business strategy.

Want to learn more about launching a successful product strategy using AI? Check out this 6 Minutes with Carbon6 interview featuring Amy Wees of Amazing at Home: 

A Brave New Tech-Enhanced World

While AI has been evolving steadily for decades, the technology has recently passed a sort of threshold, reaching a point where it’s become uncanny enough, capable enough, and, most importantly, useful enough to grab the attention of the world.

Is it too late to seize the opportunities AI offers? 

Not at all. We’re still on the cusp of things, and regular advancements in AI technology provide an ever-increasing number of use cases for business owners.

The AI revolution is only getting started — now is the time to start strategizing about and implementing your business-boosting solutions.

Join Us Live!
Boost Your Organic Rank and Conversions on Amazon
Register Here
Unlock your Prime Day potential!

Download the playbook for free
Free Download
Take Seller Central operations off your to-do list
Trust our team of experts with 24/7 account management!
Learn More

AI Has Arrived — But Everything Else Is Still Here

We've said it before: AI doesn’t change the basics of business itself.

The tools you currently use to optimize your operations and drive profits remain vital to your expansion.

AI, like those profitability tools, is an enhancer, not a replacer.

With the right combination of tools — along with a viable AI strategy — you build a better, more profitable machine. One that works for you.

Carbon6 exists to provide those tools. Our ecosystem of ecommerce solutions boasts a wealth of services and software designed to help sellers succeed.

Recent Newsletters

Insights: Amazon reversals, Prime Day 2024 & upcoming events
Carbon6 Team
Jul 2, 2024
News & Announcements
Insights: Amazon reversals, Prime Day 2024 & upcoming events
Prime Day is officially on the calendar and the countdown has begun. Run through your final checks ahead of July 16 and 17 with our Prime Day Prep Playbook for any last minute optimizations to maximize your Prime 2024 results.
See Article
Insights: DSP Prime launch, repricing for Walmart, and more
Carbon6 Team
Jun 6, 2024
News & Announcements
Insights: DSP Prime launch, repricing for Walmart, and more
Summertime is just getting started here at Carbon6 HQ, but we’re not kicking back and relaxing! We know that Prime Day is looming ever nearer on the horizon, and we’re here to help. Run through your last minute checks with our Prime Day Prep Playbook and see if there are any last minute optimizations you can make to get the most out of Prime 2024.
See Article
Insights: Our Prime Day Prep timeline, blockbuster summer events, and more
Carbon6 Team
May 8, 2024
News & Announcements
Insights: Our Prime Day Prep timeline, blockbuster summer events, and more
May is set to be a busy month for everyone in the Amazon industry. Between tons of industry events and preparations for Prime Day 2024 ramping up, there’s a lot to get done in this early-summer month.
See Article

Recent Posts

Google Search vs Amazon Search: What’s The Difference And How Can It Impact Your Rank?
David McDaniel
Jul 18, 2024
Trends & Insights
Google Search vs Amazon Search: What’s The Difference And How Can It Impact Your Rank?
Shoppers online begin their search most often on Amazon and Google. If you sell on Amazon, ranking well on both has an impact on your bottom line.
See Article
Walmart Advertising Strategy: Why Amazon Sellers Should Care
Mina Elias
Jul 16, 2024
Partner Spotlight
Walmart Advertising Strategy: Why Amazon Sellers Should Care
Curious about Walmart advertising strategy and how it can impact your business as an Amazon seller? Get all the details in this article.
See Article
AI Modeling: How To Tap Into Profitable Ads for Amazon Sellers
Shannon Curley
Jul 11, 2024
AI & Automation
AI Modeling: How To Tap Into Profitable Ads for Amazon Sellers
Whether you’re yet using AI in your business, that day is fast approaching. Learn how AI can take your Amazon PPC to the next level of profitability.
See Article