MINUTE READ TIME
Published
August 11, 2022
|
Carbon6 Team
|
News & Announcements

Carbon6 Adds PPC Entourage to its Expert Product Ecosystem in Latest Acquisition

Carbon6 Adds PPC Entourage to its Expert Product Ecosystem in Latest Acquisition

Table of Contents

PPC Entourage, a tool to maximize Amazon ad revenue and improve profit margins, has been acquired by Carbon6.

Adding PPC Entourage to the Carbon6 ecosystem enhances the expert suite of products that Carbon6 is building to radically improve the rate of success of businesses online, according to Justin Cobb, CEO of Carbon6.

“We want  to make building a highly profitable ecommerce business manageable and enjoyable,” said Cobb. “With its innovation and results-driven leadership, PPC Entourage represents what we want to add to the Carbon6 family.”

before/after PPC Entourage logo
PPC Entourage before/after Carbon6 acquisition

PPC Entourage founder Mike Zagare will join Carbon6 in a leadership capacity, supporting the development of its customer success organization, and continuing to advance the Entourage platform.

“I started Entourage in 2015 because I wanted a way to grow and scale my Amazon business. Now, thousands of sellers have experienced amazing growth with the help of our tools and services. We joined forces with Carbon6 to serve the needs of Amazon sellers at every stage of their journey."

PPC Entourage brings their Entourage 2.0 software to this community of serial entrepreneurs, SaaS veterans, and some of the smartest thinkers in ecommerce.

What’s New?

The most recent updates, built and distributed by the Carbon6 development team, have included several new features to help sellers realize their goals while saving time and money. 

Immediately, users will notice the increased speed of the Entourage 2.0 website. Combined with the redesigned and reorganized UI, these two optimizations make it a breeze to find what you need and get tasks completed quickly.

Other time-saving upgrades were introduced in Smart Pilot, the proprietary ad automation tool. For one, all ad types are now recognized (Sponsored Display, Sponsored Product, and Sponsored Brand). Updates have also been integrated to the placement optimization feature within the tool.

The most prominent change has been the optimized Bulk Engine, which has been streamlined into one screen with 3 tabs: Bulk Optimization, Bulk Expansion and Target Search. For a detailed list of what improvements can be found in those tabs, read the in-depth breakdown of Managing Amazon Ads in Bulk.

Features in the Works

We’re currently developing new features that will continue to improve PPC campaigns and branding. Expect to see these updates announced soon:

  • Bulk Creator: Create dozens of campaigns at once without the stress of using spreadsheets or bulk uploads
  • Advanced Reporting: Understand your brand in-depth, and at scale
  • Advanced Target Opportunity Finder: Utilize Amazon’s API to target new high-interest audiences

Integration with other tools in the Carbon6 ecosystem

Committed to Your Success

With a smooth transition completed, the Carbon6 team is at work every day to give sellers the best opportunities for growth and success. If you’re interested in optimizing and automating your PPC campaigns, explore PPC Entourage today and see how you can improve your results and save hours at the same time

Recent Newsletters

Insights: Free webinar, plus tool updates & more!
Carbon6 Team
Feb 1, 2024
News & Announcements
Insights: Free webinar, plus tool updates & more!
Welcome to month two of 2024! We’re kicking off February with a free webinar this afternoon on Navigating Amazon’s Increasing Fee Stack, along with announcing a new upgrade plan from ScanUnlimited, and a partnership with Top Dog’s new UnderDog University course.
See Article
Insights: Clawbacks, feature updates, events, and more!
Carbon6 Team
Jan 4, 2024
News & Announcements
Insights: Clawbacks, feature updates, events, and more!
Welcome to the start of a new year – or as some like to call it, Q5! Q5 is the unofficial term for the bonus sales time between Christmas and mid-January, where Amazon sellers can capitalize on post-holiday consumer activity such as returns and gift card redemptions.
See Article
Insights: Turkey 5 deals, PixelMe updates & our latest YouTube Series
Carbon6 Team
Nov 22, 2023
News & Announcements
Insights: Turkey 5 deals, PixelMe updates & our latest YouTube Series
The biggest revenue-driving week in ecommerce is here! It’s time for all of your prep and planning to pay off as overall sales are likely to break records once again.
See Article

Recent Posts

How to Start a Successful Ecommerce Business Without Sacrificing Your Family Time
Steve Chou
Feb 27, 2024
Partner Spotlight
How to Start a Successful Ecommerce Business Without Sacrificing Your Family Time
Family entrepreneur and Amazon expert Steve Chou explains how he and his wife started an ecommerce brand over a decade ago and turned it into a 7-figure business.
See Article
Part 2: The True Cost of Launching a Product on Amazon: A Comprehensive Guide
Curt Williams
Feb 22, 2024
Partner Spotlight
Part 2: The True Cost of Launching a Product on Amazon: A Comprehensive Guide
In part 2 of this 2-part series, we cover everything you need to know and budget for on the listings and launch strategy side of Amazon product launch. Category: Partner Spotlight
See Article
Charting Success: Expert Tips for Effective Product Development and Amazon Positioning
Ben Leonard
Feb 20, 2024
For Your Business
Charting Success: Expert Tips for Effective Product Development and Amazon Positioning
Starting an ecommerce venture? Get ready for a rollercoaster of product development and Amazon positioning insights pivotal to your brand’s success.
See Article