Start Selling with Amazon

Amazon has over 300 million active customer accounts worldwide, and customers buy roughly 7,400 products per minute from U.S. sellers.

Build, grow, and scale your brand with our innovative toolkit: world-class logistics, a proven customer experience, rich data insights, and cutting-edge advertising & marketing solutions.

• Recent research shows that over half of the sellers in the Amazon store that sell multi-channel prefer Amazon for customer acquisition.
• In recent research, nearly 60% of the sellers in the Amazon store that sell multi-channel cited Amazon as their fastest-growing channel.
• Sellers have the opportunity to reach millions of customers in over 180 countries as an Amazon selling partner.

Don’t have an Amazon Seller account? Register on Seller Central.

Requirements

To Sell on Amazon, you need an Amazon Seller Central account.

Register for Amazon Seller Central

• Register on Amazon for the flexibility to sell one item or thousands.
• Choose a selling plan based on your needs—you can change plans at any time.
• Create product listings and product detail pages.

Setup

As soon as you have completed registration for your Amazon Seller account, visit/login to

FAQs

How do I register to sell in the Amazon store?
To get started as an Amazon seller, begin by choosing a selling plan and setting up an Amazon selling account. Make sure you have access to your bank account number and bank routing number, chargeable credit card, government-issued national ID, tax information, and phone number to complete your registration.

Is being an Amazon seller profitable?

Selling in the Amazon store can be very profitable. In 2021, U.S. selling partners sold more than 3.9 billion products – an average of 7,500 every minute – in the Amazon store and averaged about $200,000 in sales per seller.

How do I increase my sales in the Amazon store?
There are many ways to increase sales in the Amazon’s store. Appeal to Prime members by using Fulfillment by Amazon (FBA) to offer customers Prime shipping. You can also:

• Up your advertising game by offering promotions, coupons, or lightning deals.
• Register as a Brand Owner and build your own brand experience using Amazon Stores.
• Create A+ content to drive sales.
• Manage customer engagement to market directly to customers who follow your brand.
• Learn more by clicking here.      

Additional Resources

• Contact Amazon Seller Central Support