Why should I use Smart Attribution?

We found, through many conversations with marketers, that one issue which was consistently brought up was having to spend valuable time gathering all their ad conversion data from all their platforms. Even with all that time spent on analysing the data, they don’t always know how to attribute their conversions correctly. Since the data isn’t standardised across platforms, it’s difficult to get an accurate picture of their attribution. Also, manually filling in spreadsheets just takes too much time and effort 😉.

So we came up with Smart Attribution. Smart Attribution solves these issues by giving you all your marketing data in one dashboard. You can see, at a glance, which of your ads or organic campaigns are bringing you the most conversions, which ones have the lowest CAC, and where to invest your marketing budget.