Advice and answers from the PPC Entourage Team

Entourage Release Notes: Customized Reporting Updates (Brand Terms, Budget Utilization, Stream Data)

April 2023

Customization of your reports now includes the new Brand Terms section. These terms will be used to provide you with detailed reporting on sales related to keywords and search terms using your branding.

The new Budget Utilization section will provide a more comprehensive breakdown on how your budget is being used, including spend by SKU, portfolio, tag, ad type, search term length, and more. 

For users taking advantage of our Hourly Data option, Stream Data By Day and By Hour is now an available report in the reporting section.