Getting Started

Amazon's product catalog continues to expand, featuring more than 12 million items. Each day, thousands of new ASINs come into existence for these products. But what exactly is an Amazon ASIN, and why is it significant?

After a decade of existence, Amazon ads have come fully into their own. They’re now a major, and necessary, part of any Amazon enterprise – just as advertising is part of any successful retail operation anywhere.

For most sellers, getting funding for Amazon business growth has always been tricky. But today’s market is full of expert providers who understand the Amazon ecosphere, making it easier than ever for sellers to get the funds they need.

Amazon sellers know that the first four weeks of any new product launch are an important — perhaps the most important — factor in determining the long-term success of the product.

Amazon Seller Central is a marketplace interface that brands and third-party merchants use to manage all aspects of their Amazon business. Alternatively, Amazon Vendor Central is a platform that enables Amazon itself to sell products on behalf of brands.

Fulfillment by Amazon (FBA) lets sellers outsource customer shipment to Amazon. But how does it work, how do you get started, and is it right for your business?