Amazon Glossary
Keyword Match Type — Negative
Tag: Ecommerce
Definition
Negative Keyword Matches are terms deemed irrelevant to a campaign or product search. Sellers can filter these terms out by marking them as negative keywords.
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Amazon Glossary
Tag: Ecommerce
Definition
Negative Keyword Matches are terms deemed irrelevant to a campaign or product search. Sellers can filter these terms out by marking them as negative keywords.