Carbon6 Blog

Highlights

Amazon ACOS & TACOS Benchmarks (Plus Strategies to Reduce Costs and Boost Sales)
Key metrics for Amazon advertising, Amazon ACOS and TACOS, each have industry average benchmarks that can be greatly improved with the right strategy.
Amazon Seller Updates: Amazon’s AI Push vs. Walmart’s Expanding Reach
Amazon and Walmart ramp up AI, ads, and ecomm, fueling a fierce retail showdown. Stay ahead with the latest Amazon seller updates.
How to Improve Operational Efficiency for Amazon Sellers in 2025
Actionable tips and tools to improve operational efficiency for Amazon sellers in 2025, minimizing losses and boosting client loyalty for agencies.

Recent Posts

Carbon6 Acquires SoStocked, the Leading Inventory Management Tool for Amazon Sellers
Carbon6 Team
Jul 24, 2022
Amazon Seller News
Carbon6 Acquires SoStocked, the Leading Inventory Management Tool for Amazon Sellers
SoStocked, the first and only fully customizable inventory management and forecasting software has been acquired by Carbon6.
See Article
AMZAlert Brings New Upgrades with Carbon6 Partnership
Carbon6 Team
Jul 23, 2022
Amazon Seller News
AMZAlert Brings New Upgrades with Carbon6 Partnership
The goal of AMZAlert has always been to save hours of your time, freeing you to focus on higher value activities.
See Article
How to track conversions with Amazon Attribution on PixelMe?
Carbon6 Team
May 11, 2021
For Your Business
How to track conversions with Amazon Attribution on PixelMe?
For all Amazon sellers: this is huge news! Pixelme has been selected to implement Amazon Attribution! Our Amazon sellers will be delighted! They will be able to track conversions with this new amazing feature.
See Article
How to Add A Facebook Retargeting Pixel to Amazon Product pages
Carbon6 Team
Apr 1, 2021
For Your Business
How to Add A Facebook Retargeting Pixel to Amazon Product pages
In this article, we'll cover everything you need to know to add a Facebook retargeting pixel to your Amazon products. There’s no question Amazon is an amazing platform for selling your products....
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Attribution Models: The Complete Guide for Beginners
Carbon6 Team
Oct 8, 2019
Getting Started
Attribution Models: The Complete Guide for Beginners
Attribution models are like a payroll engine 💰 - they know who and how much money (or credit) to assign to each person (or user touchpoint) in a set period of time.If you think about a recent tool you discovered and started using for work, you likely spent a bit of time doing any combination of the following: researching them on Google, visiting their social media accounts on Facebook and Instagram, signing up for a demo or consultation, and/or browsing reviews about them from sites like G2 and Capterra....
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Marketing Funnel: An Introduction for Beginners
Carbon6 Team
Sep 10, 2019
Getting Started
Marketing Funnel: An Introduction for Beginners
The marketing funnel has been around since, well, the first companies in the business of acquiring customers have been established 😁. It's purely a fancy marketing name for the process of how people become customers and how you drive growth...
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How To See your Competitors’ Facebook Ad Targeting
Carbon6 Team
Aug 7, 2019
For Your Business
How To See your Competitors’ Facebook Ad Targeting
If you’re any type of B2B or B2C business, you probably have competitors - and we've all heard that a little competition is healthy (and can even lead to positive innovation!) 💥.
See Article
11 Powerful B2B Email Templates That Win Customers
Carbon6 Team
Jul 30, 2019
For Your Business
11 Powerful B2B Email Templates That Win Customers
Email Marketing continues to lead the B2B marketing channel pack, as it generates an enormous 4400% ROI on average for every email sent 🔥.
See Article

News from the Amazon
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news, updates, trends, and more.
Top 5 Amazon Seller Reads this Week: Issue #217
Carbon6 Team
Feb 28, 2025
Newsletters
Top 5 Amazon Seller Reads this Week: Issue #217
Discover how Google's declining search affects advertisers, Amazon's AI push vs Walmart, TikTok's 'Most Loved' badge, X's AI-generated ads, and more.
See Article
Top 5 Amazon Seller Reads this Week: Issue #216
Carbon6 Team
Feb 21, 2025
Newsletters
Top 5 Amazon Seller Reads this Week: Issue #216
Price increases loom as US-China tensions rise. Plus, Walmart's seller shift, Amazon kills Inspire, and why Buy with Prime adoption signals growth.
See Article
Top 5 Amazon Seller Reads this Week: Issue #215
Carbon6 Team
Feb 14, 2025
Newsletters
Top 5 Amazon Seller Reads this Week: Issue #215
Amazon testing DTC site traffic, TikTok launches subscription model, sellers hit 62% share, ad revenue reaches $17.3B, and Q-commerc debuts in India.
See Article
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